In B2B/B2C Portals & eCommerce Articles, ERP eCommerce Articles, Oracle NetSuite ERP Case Studies, Oracle NetSuite SuiteCommerce Advanced Articles, Wholesale Distribution & Retail Companies Articles

LaForma – NetSuite SuiteCommerce Advanced Case Study

Leveraging eCommerce systems for B2B businesses in Australia: The Key to streamlined inventory, order processing and fulfilment process.

Uncover the advanced e-commerce strategies implemented by La Forma using Oracle NetSuite SuiteCommerce, enabling them to create seamless customer experiences, optimize operations, and achieve unprecedented success in the competitive landscape of home furnishing retail.


LaForma design, develop and distribute modern furniture and homewares. Founded in 1982, LaForma works with the best retailers in the furniture business as well as with designers, architects and the major players in the commercial field. With our international expansion, their goal is to provide a fast and reliable service worldwide without forgetting our focus on design, quality and sustainability. LaForma teams in Australia, Europe, and Asia consist of dynamic and highly professional individuals, who are constantly looking for ways to bring the best collections to our worldwide partners.


  • Previous web store was developed in Magento and was reaching end of life
  • The integration with Magento to NetSuite was cumbersome and was batched
  • B2C and B2B customers were separated into two databases, NetSuite and Magento
  • Stock feed was not integrated in real-time
  • Order changes required changes within multiple systems and was cumbersome
  • Customer Service was disconnected as information was not maintained in one system

The AVT Engagement and Solution

LaForma would like to create a new online B2B selling platform inline with their branding guidelines and allow their customers access to the vast information of their products.

Key Goals

  • A customer has sticky digital touch points with LaForma platform including (re-order, view product data from quotation, shortlist products)
  • Getting customer’s products interests and opportunities data in NetSuite 
  • Migrating Site Management from Magento into Netsuite 

Summary of functional Objectives

  • New site to be responsive design and integrated with NetSuite
  • B2B and B2C customer experience
  • Easy to manage CMS, content and images
  • Integrated Order Processing
  • Integrated Inventory Management
  • Ability to publish new categories and products online
  • Shipping Management
  • Searching capability
  • NetSuite Hosting
  • SEO
  • My Account
  • Credit Card processing
  • Terms based processing
  • Shipping Allocation
  • Support multiple languages and multiple currencies

LaForma Webstore Features

NetSuite SuiteCommerce Advanced Shopping Features

LaForma – Shopping Cart features Overview: enables to filter product search by Colour, Shape, Price Range and Customised options.

  • List, Table and Grid View options

*Live Chat feature available on all website pages.

LaForma – Shopping Cart feature detailed: Filter product by Colour.

LaForma – Shopping Cart feature detailed: Filter product by Shape.

LaForma – Shopping Cart feature detailed: Filter product by Price Range.

LaForma – Shopping Cart feature detailed: Customised product Filter Configurations.

NetSuite SuiteCommerce Advanced Outlet/Promotions Features

LaForma – Outlet/Promotions features Overview: Price Mark Down (Sale) and Discount percentage.

*Live Chat feature available on all website pages.

LaForma – Price Mark Down (Sale) and Discount percentage feature detailed.

NetSuite SuiteCommerce Advanced Store Searching Features

LaForma – Find a Store features Overview: enables to locate stores by post code, radius and use current location.

*Live Chat feature available on all website pages.

LaForma – Find a Store feature detailed.

NetSuite SuiteCommerce Advanced Integrated Zendesk Chat

LaForma – Live Chat feature available on all website pages during working hours.

Oracle NetSuite ERP SystemThe #1 Cloud Business Management System
The only ERP you’ll ever need

Oracle NetSuite ERP is a cloud based business platform that provides your business with complete end to end solution and integrated reporting to run your organisation in a streamlined way. With over 32K customers globally, your business can easily deploy and roll out streamlined processes, prebuilt Dashboards, Reports, KPI that can help overcome reporting and operational challenges you are facing today and align your business to meet future needs. Using the APIs, you can easily integrate your ERP data with 3rd Party systems and reduce your data entry administration.

To learn more, AVT – Australia’s Leading NetSuite Solution Provider & Partner has created a complimentary NetSuite ERP Evaluation micro-site to help executives learn more about ERP and its deployment, using pre-recorded process demo videos, White papers and data sheets, so you may evaluate this at your own pace. You can gain access to to the site by completing your Registration in the link: NetSuite Overview Demos.

ERP Resources

One System For Your Entire Company

AVT Evaluate and Deploy

NetSuite ERP

AVT makes your ERP evaluation easier. Using our NetSuite Evaluation workbook, Questionnaires, IT Roadmapping and ROI Analysis tools your organisation can easily develop a business case for an ERP upgrade project.

AVT NetSuite ERP Implementation and Deployment

NetSuite ERP

AVT uses its proven implementation methodology to implement solutions. The approach can be tailored to suit the exact requirements of each client, and is documented and agreed by all parties at the project initiation.

Recent Posts

Start typing and press Enter to search

Software AG - AVT Oracle NetSuite OpenAir Case Study